GREEN INTERNSHIP OFFER

"Many businesses begin with real hard work. Fewer businesses ever stop and ask whether they are working on the right things. This internship is designed for those who are curious enough to investigate reality, courageous enough to question assumptions, and practical enough to recommend improvements."

1. About the Organization

1.1 Name

Krishna Organics Private Limited

1.2 About Us; Why Students should work with Us

Krishna Organics is a young and evolving food enterprise committed to making healthier, cleaner, and more responsibly sourced food available to consumers. The promoters believe that food businesses can create commercial success while simultaneously benefiting farmers, consumers, communities, and the environment.

Like many purpose-driven enterprises, Krishna Organics is still on a learning journey. The founders have invested considerable effort in product development, sourcing systems, retail presence, e-commerce channels, exhibitions, distributor relationships, digital marketing, and consumer awareness initiatives. While these efforts have created encouraging foundations, many important questions remain unanswered regarding growth, consumer behaviour, market acceptance, and business scalability.

Students opting to work with Krishna Organics will find this a lifetime opportunity as they are not onboarded as junior sales executives. They are expected to be investigators, problem-solvers, future leaders, and contributors who are encouraged to observe, question, analyse, benchmark, and recommend improvements. The organization is genuinely looking forward to a fresh perspectives and evidence-based thinking.

2. Internship Title

Domestic Retail Growth, Consumer Insights & Business Diagnostic Internship Program

3. Why this Internship Exists

Let us be honest.

Thousands of food companies today have websites, social media pages, online marketplaces, distributors, retailers, exhibitions, marketing campaigns, and impressive product portfolios.

Yet many struggle to answer a simple question:

Why are sales growing slower than expected?

The easy response is to blame consumers, distributors, retailers, competitors, market conditions, pricing pressures, advertising budgets, or economic slowdowns.

The difficult response is to investigate whether the business itself may be overlooking important realities.

Krishna Organics believes that young professionals fresh out of Academics often bring objectivity, curiosity, digital awareness, market sensitivity, and freedom from organizational politics. This internship has therefore been created not merely to support existing sales efforts but to investigate, analyse, benchmark, and improve them.

This internship is designed for individuals who enjoy asking thoughtful questions, collecting evidence, understanding customer behaviour, studying successful businesses, and helping organizations improve.

4. Internship Snapshot

4.1 Duration

Twelve Months Minimum

4.2 Mode

Primarily On-Site with Extensive Market Visits, Retail Visits, Consumer Interactions, Industry Events, and Field Assignments.

4.3 Location

Mumbai, Maharashtra, India

4.4 Expected Start Date

Open Throughout the Year

4.5 Expected End Date

Twelve Months from Date of Joining and extendable based on mutual interest and performance.

4.6 Number of Positions

Three Positions

Note: We are looking for a few exceptional individuals rather than a large number of interns.

5. What Exactly Will You Work On?

5.1 Assignment 1 – Retail & Consumer Reality Check

The intern will study how these products are performing across modern retail, traditional retail, organic stores, specialty stores, exhibitions, direct sales channels, and digital platforms.

The objective is to understand the difference between management assumptions and market realities.

Questions may include:

Why do consumers buy?

Why do they not buy?

Why do they repeat purchase?

Why do they not repeat purchase?

What are retailers actually saying?

How are competitors performing?

Expected Output:

A Retail Reality Assessment Report documenting observations, retailer feedback, consumer feedback, product strengths, weaknesses, opportunities, threats, and priority improvement areas.

5.2 Assignment 2 – E-Commerce & Digital Commerce Investigation

The intern will study the company's website, marketplace presence, digital content, customer reviews, social media engagement, pricing architecture, product presentation, and conversion pathways.

The objective is not merely to increase traffic but to understand why visitors become customers—or fail to become customers.

Expected Output:

A Digital Commerce Diagnostic Report identifying barriers, opportunities, best practices, competitor benchmarks, and recommendations for improving customer acquisition and conversion.

5.3 Assignment 3 – Best Practice Benchmarking & Market Intelligence

The intern will identify and study successful food brands, organic brands, direct-to-consumer brands, e-commerce leaders, and consumer product companies in India and internationally.

The objective is to understand how successful organizations solve problems that Krishna Organics is currently attempting to solve.

Expected Output:

A Best Practice Compendium containing case studies, business models, retail strategies, customer engagement practices, product positioning examples, and lessons applicable to Krishna Organics.

6. Time Commitment

6.1 Days Per Week

Mostly 6 days a week with little occasional flexibility.

6.2 Minimum Hours Per Week

Mostly long hours and adjustments to be mutually agreed.

6.3 Preferred Working Window

Normal business hours with flexibility for market visits, events, exhibitions, and stakeholder interactions.

6.4 Flexibility Available

Yes.

Krishna Organics understands that learning does not always happen between 9 AM and 6 PM. However, flexibility should not be confused with lack of accountability. Interns are expected to manage commitments responsibly.

Important Note: This internship is outcome-oriented rather than attendance-oriented. Curiosity, ownership, analysis quality, communication, initiative, and actionable recommendations are valued more than hours spent sitting in an office.

7. What Support Will Be Provided During Internship?

7.1 Mentoring Support

Interns will receive guidance from founders and current team Members. They are encouraged to connect with industry professionals, advisors, business leaders, and experienced practitioners. Discussions may cover food businesses, entrepreneurship, consumer behaviour, branding, distribution, retail management, and personal career development.

7.2 Guided Learning Support

Interns will receive exposure to food value chains, retail systems, consumer psychology, market research, business diagnostics, competitive benchmarking, strategic thinking, and practical business improvement methodologies.

8. Review Frequency

Monthly formal reviews along with ongoing mentoring interactions.

9. Communication Channel

Face-to-face interactions, WhatsApp, Email, Phone Calls, Google Meet, Zoom, Teams, project reviews, presentations, and field discussions.

10. Outcomes – What Will You Learn?

10.1 Industry Knowledge

You will gain practical understanding of food businesses, retail systems, distribution networks, e-commerce, consumer products, organic food markets, and emerging industry trends.

10.2 Professional Competencies

You will strengthen communication, interviewing, observation, research, reporting, analytical thinking, presentation skills, business writing, and stakeholder engagement.

10.3 Performance Parameters

You will understand how successful organizations evaluate initiative, reliability, commercial thinking, evidence-based decision-making, ownership, and problem-solving ability.

10.4 Project – Business Management

You will learn how businesses identify problems, investigate root causes, test assumptions, evaluate alternatives, and implement improvements.

10.5 Team Collaboration

You will work with founders, retailers, consumers, distributors, advisors, fellow interns, and external stakeholders.

10.6 AI and Digital Interface

You will learn to use AI tools, market intelligence resources, research tools, data analysis systems, and digital productivity platforms.

10.7 Resource Optimization

You will learn how businesses utilize time, money, people, information, channels, and relationships to create growth and competitive advantage.

11. How Performance Will Be Documented and Evaluated?

11.1 For 40% – Quality of Deliverables

Evaluation will consider accuracy, originality, insightfulness, usefulness, practicality, and business relevance.

11.2 For 30% – Ownership & Initiative

Evaluation will consider curiosity, independent thinking, willingness to investigate, proactive communication, and contribution to problem-solving.

11.3 For 20% – Timeliness

Evaluation will consider responsiveness, consistency, follow-through, reliability, and respect for commitments.

11.4 For 10% – Professional Conduct

Evaluation will consider integrity, professionalism, teamwork, communication quality, openness to feedback, and respect for stakeholders.

Note: Evaluation shall be based on actual outputs, reports, presentations, recommendations, discussions, field observations, stakeholder interactions, and evidence generated during the internship.

12 Eligibility and Selection Process

12.1 Who is Eligible to Apply?

Students pursuing BBA, MBA, PGDM, Family Business Management, Entrepreneurship, Retail Management, Marketing, or related programs from any Tier 2, 3,4 Institutions are encouraged to apply.

Candidates who have prior business exposure, family business experience, entrepreneurial exposure, retail experience, startup involvement, field sales exposure, or project-based experience could get some preference.

12.2 What Kind of Candidate Are We Looking For?

We are looking for candidates who enjoy asking questions, investigating problems, understanding people, analyzing businesses, and challenging assumptions respectfully.

Curiosity is more important than confidence.

Observation is more important than jargon.

Common sense is more important than textbook answers.

12.3 How Will the Selection Process Work?

The process may include submission of biodata, informal discussions, case conversations, understanding of interests, and mutual assessment of suitability.

The objective is not to identify perfect candidates.

The objective is to identify candidates capable of independent thinking and evidence-based analysis.

12.4 Is Selection Based on Academic Marks?

No.

Academic performance may be considered but will not be the primary criterion. Greater importance will be given to curiosity, communication, practical exposure, initiative, maturity, and analytical ability.

12.5 Is Selection Guaranteed?

No.

Selection will depend upon alignment with internship objectives, available positions, mentoring capacity, and demonstrated seriousness.

12.6 Can Candidates Reapply?

Yes.

Candidates may reapply in the future as their skills, experience, and interests evolve.

13. What Do You Receive?

13.1 Financial Benefits; Stipend

INR 50,000 per month minimum and higher for deserving candidates

13.2 Performance Incentive

Exceptional contributors may receive additional incentives linked to meaningful business impact.

13.3 Non-Financial Benefits – Certificate

Internship Completion Certificate.

13.4 Letter of Recommendation

Detailed recommendation letters for deserving candidates.

13.5 LinkedIn Recommendation

Provided for interns demonstrating exceptional contribution and professionalism.

13.6 Future Internship / Job Opportunities

Eligible interns may continue into advanced roles, strategic projects, or future employment opportunities.

13.7 Networking Exposure

Exposure to founders, industry leaders, retailers, distributors, consultants, investors, and successful entrepreneurs.

13.8 Real Project Experience

Exposure to actual business challenges rather than classroom simulations.

13.9 Payment Frequency

Monthly.

13.10 Any Reimbursement of Travel, Communication, or Field Expenses

Approved expenses shall be reimbursed as per company policy.

14. Who Should Join?

This internship is ideal for aspiring entrepreneurs, future business leaders, startup enthusiasts, family business successors, curious MBA students, and individuals interested in understanding how businesses actually work.

15. Who Should Not Join?

This internship is not suitable for candidates seeking only certificates, routine office work, predictable assignments, or highly structured environments.

Individuals uncomfortable with questioning assumptions, conducting field investigations, or presenting uncomfortable truths respectfully may find this internship challenging.

16. Opportunities – Growth Path During and After Internship

16.1 Advanced Internship Roles

16.2 Project Associate Positions

16.3 Strategic Business Research Roles

16.4 Business Development Assignments

16.5 Full-Time Job Opportunities

On successful completion of the internship, candidates may be considered suitable for management roles with compensation packages exceeding INR 15.00 lakh per annum.

16.6 Core Team Roles

16.7 Business Unit Leadership Roles

16.8 Future Entrepreneurial Partnerships

Note: Progression depends on demonstrated capability, contribution, analytical thinking, reliability, learning velocity, and leadership potential.

17. Employer Commitment

Krishna Organics recognizes that this internship represents a substantial investment by both the intern and the organization.

The company is offering to expose interns to real challenges, real data, real uncertainty, and real business decisions. In return, it expects honesty, professionalism, intellectual curiosity, and genuine effort.

The employer understand that fresh perspectives often reveal insights that experienced teams overlook. Therefore, interns are encouraged to investigate objectively, challenge respectfully, and recommend fearlessly.

Our commitment is simple:

If you are willing to search for the truth, understand reality, and help improve the business, Krishna Organics will invest wholeheartedly in helping you become a stronger professional, sharper thinker, and more capable future leader.

Team Krishna Organics and Green Jobs